Marketing
Marketing that builds brands and brings in customers.
Thirteen years building brands for global names and for my own companies. Same playbook, sized for you.
What I do.
Brand & positioning
A clear story about who you are, who you serve and why you're different. For companies and for founders.
Content
Video, photo and social content that people actually watch. I've directed and produced 100+ commercials and online videos.
Campaigns that sell
Paid, social and WhatsApp campaigns connected to your CRM, so every lead is tracked through to the sale.
- Brand strategy
- Personal branding
- Video production
- Social media
- Paid ads
- SEO
- WhatsApp marketing
- Launch campaigns
Delivered through TVGM
The agency I co-founded.
TVGM's team in Dubai, Lahore and Chicago produces the content, runs the campaigns and builds the systems. I lead the strategy.
Highlights from TVGM
A decade of building brands.
At TVGM I led business development and brand work for some of the biggest names in the region, from first pitch to final film.
Built a content studio into a company
I took TVGM's content and digital media wing from an idea to a standalone company with around $375,000 a year in sales and a team of 20+.
100+ commercials and online films
Directed and produced TV commercials, digital films and online videos for Samsung, Pepsi, Sting, Surf Excel, Head & Shoulders and Red Bull.
Award-winning campaigns
Production work with BBDO and Ogilvy Pakistan on UN Women “Beat Me”, UN Women “Child Bride” and Engro “Aam Aadmi”, recognised at Cannes Lions, Clio, the Effies and Dubai Lynx.
Beauty and fashion launches
Launch content and influencer campaigns for Maybelline SuperStay Matte Ink, L’Oréal and Garnier Color Naturals.
Launches and brand experiences
Events and launch films for the Hyundai Tucson launch, Shell Pakistan, a Spotify masterclass and BMW’s 50th anniversary.
Marketing, media and CRM under one roof
Grew TVGM into a full digital partner: content, social, media buying and web, and a certified Bitrix24 and Zoho partner for CRM.
What's included
From first impression to closed deal.
Marketing and sales are one journey. I make sure the message, the content and the follow-up all point the same way.
Brand positioning
Who you serve, what you promise and why you're different, written down so everyone in the business says it the same way.
Personal branding for founders
Your story, your photos, your LinkedIn and a website that ranks, so people know who they're buying from.
Content production
Video, photo and social content produced by TVGM's team, the same team behind work for Coca-Cola, Shell and Samsung.
Lead generation
Paid social, search and WhatsApp campaigns that send every enquiry into your CRM, so you can see what each lead cost.
Launch campaigns
New company, new product or new project. A launch plan with content, ads and a sales follow-up ready on day one.
Sales coaching
Your team learns to turn enquiries into meetings and meetings into deals, with a process they actually follow.
How it works
Four steps.
- 01
Listen
Your business, customers, numbers and competitors.
- 02
Position
One clear message and the look to match.
- 03
Create
Content and campaigns built around that message.
- 04
Measure
Leads tracked in your CRM, and spend moved to what works.
Questions.
Who have you done marketing for?
Coca-Cola, Shell, PepsiCo, Samsung, Unilever, Microsoft, BMW, Uber, Careem and many growing UAE businesses, as well as my own brands.
Do you work with small businesses and startups?
Yes. Most of my clients today are founders and growing companies in the UAE and Saudi Arabia.
Can you help with personal branding?
Yes. I build personal brands for founders and executives: positioning, content and a website that ranks.
How do you measure results?
Every campaign connects to a CRM, so we measure leads and sales, not just likes and views.
Write a line
Let's talk about what you're building.
Tell me about your brand and where you want it to be in a year.
Book a call ↗Dubai Mall Fountain Views
Downtown DubaiRiyadh, Saudi ArabiaLevel 12, Kingdom Centre
Al Urubah Road, Al Olaya
RiyadhChicago, USARegus, Chicago Loop
Chicago, IL